Do you remember when Google was constantly brought when he was looking for a table in December 2022? Well, now the company has turned this decision and left a continuous list to support personal search. The news comes via Search Engine Land, who spoke to a Google spokesperson, reporting that continuous scrolling in search results will be gone starting June 25. The same thing will happen to mobile search results in the \"coming months.\"
According to Google, the change is about being able to serve results faster on more searches, instead of automatically loading results that haven\'t been requested. The company also said that continuous scrolling did not result in "significantly higher" user satisfaction with Google search.
Let's add that the noticeable decline in Google search results (which Google disputes) may also be related to user satisfaction, but you don't mind. Obviously, the pagination looks the same as before, with a thin "Gooooooooogle" logo and pages numbered 1-10 below it.
It's worth noting that this change may be bad news for some, as pages two, three and subsequent pages may receive fewer clicks. For most users, faster loading of search results is an obvious benefit, but it would also be nice to have fewer ads and spam in search results.