Samsung aims to substantially invest in AI devices, hints to major changes

In a recent conversation with the Australian Financial Review, Samsung Electronics president and head of mobile technology (MX), T.M. Ro, spoke about the company's focus on developing these innovative devices. While Roh avoided details about the specific differences, he hinted that these AI-based smartphones could be significantly different from existing models. Roh said a significant portion of Samsung MX's research and development budget is now allocated to AI smartphones.

He did not say what sweeping changes that would entail, but possible options include new form factors, different display sizes, improved sensors, or the addition of a specialized neural processing unit (NPU). Earlier this month, Samsung launched the Galaxy Z Fold 6 and Galaxy Z Fold 6. Galaxy Z Flip 6 globally. In addition to hardware improvements and a redesigned hinge mechanism, these models come with new artificial intelligence features called Galaxy AI. For example, the Galaxy Z Fold 6 has a Sketch to Image feature that uses the S Pen to turn rough sketches into realistic works of art using artificial intelligence. Both devices include Note Assist, an artificial intelligence tool that can record voice, transcribe and summarize notes.

The clamshell-style Galaxy Z Flip 6 also features a new AI-powered ProVisual Engine for its cameras. This technology can detect objects, analyze lighting conditions and isolate facial characteristics to improve image quality even in the zoom range at 10 times. AI's abilities optimize images and improve the overall quality of photographs. Samsung's new AI smartphone projects signal a major shift in its product strategy and could usher in a new era of mobile technology, although it remains unclear whether these innovative devices will be released as a separate product line or as replacements for Samsung's current flagship models.