Apple probably won\'t be changing the design of its MacBook Pro for a few more years, as the company continues to increase the longevity of its products.
Apple's MacBook Pro and MacBook Air are iconic in the world of notebooks. But while consumers look for new features and designs to justify an upgrade, Apple mostly sticks with what's already there.
The MacBook Pro is three years old in the format Apple introduced in 2021. According to Bloomberg estimates on Sunday, the next major design update may not happen until 2025 or 2026.
Likewise, the MacBook Air was last redesigned in 2022. Based on Apple's usual timeline, other design changes could take years to implement.
The iPad Pro is another productivity-focused product that just received a major update. However, it was an update that took approximately six years to become a reality.
With Apple's continued push to make its hardware as durable as possible, this makes it a good proposition for consumers to buy durable hardware, the report argues. However, it also makes it difficult for consumers to upgrade regularly.
The result is that Apple is still able to attract customers thanks to innovations in software and artificial intelligence.